CONVENTION MANUAL
A. PREFACE
The Florida Council of Chapters' annual convention is one of the most
important activities of the council. It is the event in which the
largest number of members participate and it is where the individual
chapters and clubs of the council come together as one organization.
Because the council is a dynamic organization so should this convention
manual be reviewed continually so that it can help the council to
conduct the type of convention that the members want and will attend.
This book presents specific and general requirements for the convention
as well as guidance to assist chapters/clubs. It represents the learning
curve of over 25 conventions and the suggestions and views of the
various convention chairpersons.
In using this manual the convention chairperson should keep in mind that
one of its design features is to insure that there will be no confusion
between what is a requirement and what is a piece of guidance.
Chairpersons are encouraged to use their imaginations and to be
innovative. Many of the Florida Council convention traditions were new
ideas just a few years ago. On the other hand, requirements must be met
in order to accomplish important tasks, such as accountability and
council president/board of directors approval.
Following the actual management of the convention the next most
important task of the convention chairperson is to prepare an
after-action report that will help future convention host chapters. The
host chapters should use the after action reports as well as this book
to plan and manage conventions.
In 2006 because attendance at the annual conventions had been decreasing
the council president convened a meeting of past council presidents to
recommend changes to reverse this trend. The presidents felt that there
were two problems: chapter members who were still working full time
didn’t want to take off from work for so many days and many members felt
that the cost of the conventions had become too expensive. In order to
increase the attendance the presidents recommended a shorter schedule
that the Board of Directors approved at its fall 2006 meeting. The 2008
host chapter is the first to use the new plan and while it is too soon
to determine its success it was felt by the council leadership that the
convention manual should be revised at this time in order to assist
possible future host chapters.
(In order to be gender neutral the term “chairperson” has been used
throughout this book to refer to the individual who is in charge of the
convention. The person who chairs a particular convention may, of
course, use whatever term is desired. e.g. chairman, chair, chairperson)
Convention Manual, Major Revision 5, approved by Florida Council of
Chapters,
Military Officers Association of America, Board of Directors, 9
February 2008
President: CAPT. William Monk, USN, RET.
Convention Coordinator and Manual OPR: Col. Ronald V. Buchert, USAF,
(Ret.)
FLORIDA COUNCIL OF CHAPTERS, MOAA
CONVENTION MANUAL
TABLE OF CONTENTS
A
PREFACE.
B.
PURPOSES OF THE
CONVENTION
C.
POLICY
D.
HOST SITE SELECTION
REQUIREMENTS
E.
OPERATIONS
F.
DIVISION OF
RESPONSIBILITIES
G.
FINANCES
H.
KEY DATES AND MEETINGS
I.
CONVENTIONS AT SEA
J.
ORGANIZATION
K.
CONCLUSION
ATTACHMENTS
1. Attendance
and
Financial Attendance
Comparisons, Pages 1 & 2 Formats
2. Convention
Registration Examples
B. PURPOSES OF THE CONVENTION
The major purpose of the convention is to conduct the annual meeting at
which the delegates elect officers, consider bylaws changes and
resolutions, approve the operating budget and annual dues, and conduct
other council business that require members’ approval. But the
convention is much more than this. The annual Florida Council of
Chapters Convention is the time when the council gets together, reviews
its accomplishments and its objectives, decides its future leadership,
strengthens its commitment to the goals of MOAA, and plans for its
future activities. It also presents an opportunity to provide important
information and assistance to chapters.
C. POLICY
The Council Board of Directors has the overall responsibility for the
annual convention, however, the council president will assign the actual
tasks required to conduct the convention (contracting, planning,
managing, etc.) to a host chapter/club. As part of the site selection
process the host chapter will submit the name of a proposed convention
chairperson to the Board. This individual then becomes the convention
executive agent for the Board. The council president will provide
his/her guidance concerning the convention to the chairperson who will
use this information and the Convention Manual to assist in
accomplishing these tasks. The convention chairperson will maintain a
close liaison with the council president. For all matters requiring a
decision or interpretation the council president is the final authority,
unless over-ridden by the Board of Directors.
The Council Convention Coordinator position was established to assist
the host chapter and to advise the Council President. He/she must be an
experienced convention Florida Council chairperson and should be
consulted before a chapter submits a proposal. As part of the Board
approval process the coordinator should give a verbal opinion when the
submission is considered.
D. HOST SITE SELECTION REQUIREMENTS
Most conventions will be held at a hotel or resort but Florida Council
has also held successful conventions aboard cruise ships also. This
type of convention presents a completely different plan because the
ship’s activities and the configuration of the ship itself must be
considered above everything else. (The various planning factors,
considerations, and management required for a cruise convention are
discussed in detail in Section I.) The annual MOAA Council Presidents
meeting/Storming the Hill that occurs for a week usually in March or
April is one of MOAA’s most important activities so careful coordination
must take place so as not to interfere with this activity.
The locations for the conventions should be throughout Florida for
variety and so as not to cause an undue travel burden on attendees. Any
chapter or club that desires to host a convention is encouraged to
review the requirements and consider submitting an application to the
council president. Selection of the host chapter/club and the location
of the convention will be made by the Board of Directors,
normally at a scheduled meeting of the board. In order to permit
sufficient time for planning and publicity the selection should be made
18-24 months prior to the convention.
APPLICATION PROCEDURES:
The president of a chapter/club that wants to host a convention should
submit its proposal to the council president at least 30 days before the
board meeting that will consider the request. The proposing chapter
should also provide 15 copies (one for each anticipated
attendee at the Board meeting). (The printing cost of the proposal is a
normal convention expense.)
The proposal MUST include the following information:
1. Request to host the convention.
2. Proposed dates.
3. Proposed chairperson’s name.
4. Statement that convention hotel/convention center/similar facility
meets the following requirements:
(a) Minimum of 125 guest rooms
(b) Ballroom that can accommodate 300 people seated at round
tables, a banquet head table, a dance band, and dance floor
(c) Meeting rooms for 150 (seminars and business meeting) and 300
attendees (memorial service).
(d) Space for convention registration, vender tables, and hospitality
room.
(e) Adequate on-site or provided-parking for anticipated number of
convention attendees. (Anticipated number will be determined by
consultation between the convention chairperson and council president.)
State whether this is an extra charge and if so mention the charge.
5.
Description of proposed hotel/resort/other facility, including parking,
meeting spaces, restaurants, pool, other facilities, etc.
6. Copy of proposed hotel/resort/other facility contract or copy of
actual hotel/resort/other proposal. .
7. Room rates (including taxes, extra charges, etc. offered by
hotel/resort/other facility being considered.
8. Description of attractions and facilities in area and availability of
golf course and tennis courts.
9. Statement on hotel/resort convention room-gratuity policy based upon
registration
10. Statement that the chapter/club has a current State of Florida Sales
Tax Exemption Certificate. If this has been applied for but not yet
received the date of application must be included. It is
essential that the host chapter has this certificate in order to avoid
paying sales tax.
11. Other information that the chapter/club president thinks is
appropriate to include.
CONVENTION FACILITY:
The normal facility will be a hotel or a resort but if the area does not
have a
hotel or resort that is adequate for all of the activities then a
convention center may substitute.
1. The facility (hotel/resort or hotel/resort and convention center)
must meet the requirements set forth in "APPLICATION PROCEDURES, Item
4," above.
2. For all meals with planned programs there must be enough servers so
as to be able to serve all attendees within 15 minutes of when the head
table is served.
3. All rooms used for meals with speakers and rooms used for meetings
and seminars must have adequate sound systems. The chairperson
shouldn’t be concerned that the facility will charge what may seem to be
exorbitant fees for sound systems. This is normal and probably
unavoidable. You should require that someone be immediately available
to insure that the equipment always functions properly. (This guarantee
is normally provided and is worth the cost.)
4. The hotel/resort must have an acceptable room-complimentary (comp.)
policy based upon convention attendees' registrations. A policy common
to most convention hotels/resorts is for the hotel/resort to provide one
free (comp.) room-night for each 50 paid room-nights (accumulated during
entire convention) and at least one comp. suite regardless of the number
of registrations. (The comp. suite is normally provided as an incentive
for contracting with the hotel/resort.) e.g. If 20 rooms are paid on
Thursday, 125 on Friday, and 125 on Saturday for a total of 270
room-nights and the policy is 1 comp. room-night for each 50 paid
room-nights there would be 5 comp. room-nights. These gratuity rooms
usually may be used to pay for suites also. e.g. two gratuity room
nights might be equivalent to one gratuity-room suite.
The established Florida Council priority for use of the comp suites and
rooms is as follows: 1) Council president, 2) Convention Chairperson, 3)
Military Ball speaker NOTE: In accordance with MOAA
policy if the speaker is a MOAA staff member (including the president)
or Board of Directors member
(including the Chairman) he/she will pay his/her expenses, 4) As desired
by Host Chapter/Club (e.g. the Council Vice President, the host
chapter/club president. The convention chairperson will provide a list
of his/her recommendations to the council president for approval.
.
5. The convention hotel must agree to do the following: 1) handle all
room/suite reservations directly between the facility and the
individuals 2) provide instructions for registering by toll-free
telephone and web site. 3) send postal mail or electronic confirmations
to registrants, and 4) provide periodic reservation information to the
convention chairperson.
The hotel/resort contract should include an option for convention
attendees to arrive at least 2 days before and remain at least 2 days
beyond the convention and receive the convention room-rate.
6. The hotel/resort contract must not include a cost-of-goods escalation
clause for the agreed-upon room rate or any other agreed-upon costs.
However, it is to be expected that the convention chairperson will not
be able to establish food charges until approximately 9-12 months prior
to the convention dates.
7.All agreements for special services, arrangements, audio-visual
equipment, room-set-ups, etc. to be provided by the convention facility
or its agents/venders must be on the hotel/resort list of service
charges, written into the convention contract, or in
memorandums-of-agreement signed by an authorized employee of the
facility and the convention chairperson.
The reason for this requirement is that the initial relationship with
the convention facility will probably
be with the sales staff but as the date for the convention approaches
the liaison usually becomes the
catering or program representative, who may be unaware of an unwritten
agreement. Experience has
shown that verbal agreements have not always been honored and sometimes
this point was not
realized until the final convention statement was received from the
convention facility. The necessity for this requirement is emphasized by
the possibility of the convention facility changing ownership during the
time period between contract-signing and the convention.
E. OPERATIONS
CONVENTION PLANNING:
The council president accompanied by the vice president and convention
coordinator, should meet with the convention chairperson and the
convention executive committee (if desired), approximately 15-18 months
prior to the convention. This meeting should include specific as well as
general guidance from the president, a review of the Convention Manual,
a funding discussion, an outline of the proposed convention agenda, a
tour of the convention hotel (if not conducted earlier), and other
comments desired by the attendees. Throughout the convention's planning
and preparation the president, convention coordinator, and chairperson
should maintain a close working relationship in order that the council
can assist in resolving problems and help to insure that the best
possible convention is held.
GENERAL PLAN:
.
The
length of the official convention will be two nights and one day,
preferably on a weekend. There will be a Council Board meeting on the
afternoon of Day I (Friday). The convention itself will begin with an
evening Council President’s Reception on Day 1 (Friday) and end on Day
2 (Saturday) with the Military Ball. Optional activities such as
tours, boat rides, trips, golf tournaments, etc. as desired by the host
chapter may be scheduled for the morning and afternoon of Day 1. An
optional breakfast may be held on Day 3 (e.g. Sunday). The second
Board meeting will also be held on the morning of Day 3 (e.g. Sunday).
PROGRAMS:
The
following activities are considered to be normal parts of the
convention: Annual Business Meeting, Council President’s Reception, All
Hands (opening) Breakfast, Memorial Service, Military Ball, Day 2 day
time social activity (e.g. women’s luncheon, luncheon for women and men,
entertainment, sight seeing tour, boat ride), and
Seminars/information/professional meetings (as desired by host
chapter), A Chapter Presidents’ Meeting may be held if desired but
isn‘t mandatory if a chapter presidents’ meeting has been held recently
(e.g. within the past three months). Having speakers at both the All
Hands Breakfast and the Military Ball is not required; one speaker at
either affair is satisfactory.
(1) Council President's Reception: This is held on Day 1 as the first
core-activity. Its purposes are to welcome attendees and provide an
opportunity for attendees to renew friendships and make new ones. Normal
dress is "Florida-casual' (open-collared shirt or blouse with
slacks/skirt, casual dress--as appropriate). NOTE: Most host convention
chapters have sold unique convention shirts but many
chapters also have their own chapter shirts and naturally want to wear
them at the convention. In order to satisfy everyone and still sell
convention shirts it is recommended that the convention chairperson
designate in the registration package when to wear which shirt. e.g.
chapter shirts at the Council Presidents Reception; convention shirts at
the All Hands Breakfast. The affair should include bars and light
snacks. Some small tables are necessary for attendees that have
difficulty standing for extended periods of time but this number should
be as few as possible and definitely not enough for everyone. The
purpose of the affair is to mix and this won’t occur if people are
sitting down! It is recommended that this reception be started before
the normal meal-time (e.g. 5:00 or 5:30 PM) and that the cost be minimal
so that attendees do not expect a mini-meal.
(2) Opening (All Hands) Breakfast: The first activity of Day 2 is a
sit-down meal with a welcome program, the purpose of which is to provide
a formal beginning to the convention and set an upbeat tone for the
entire affair. Dress is Florida-casual. (open collared
shirt/blouse slacks). The convention chairperson will welcome the
attendees and then introduce the council president who will conduct the
program. In addition to the chairperson and the president the head
table should include the council vice president, the host-chapter
president, a chaplain (if space permits), the local mayor and/or the
chairperson of the local county commission, the MOAA president and/or
Chairman of the Board of MOAA (if attending), officials, and the local
military installation commander (if a military installation is in the
area). Because of space spouses of these individuals should not be
seated at the head table, but rather at a special table near the head
table. Council past presidents, MOAA National Board members, and MOAA
staff personnel attending the convention and their spouses should also
be seated near the head table for all convention meals. The purpose of
the breakfast is to begin the convention. Speeches should be short and a
long program is not appropriate. A convention key note speaker is
optional.
(3) Memorial Service: The service should be planned for Day 2, the first
activity following the Opening Breakfast. The purpose of the service is
to honor the memory of the members, auxiliary members, honorary members,
special members, and spouses of members, who died during the previous
calendar year (e.g. At the 2008 convention service the deceased
from I January-31 December 2007). A printed program that lists the names
of the deceased is to be prepared and extra copies made
available to give to widows and widowers of the honorees. Although the
names of the deceased are due to the council secretary by the February 1
before the convention experience has shown that very few chapter lists
arrive by that suspense and in fact most chapters will require many
calls to get this important information.
The service will be conducted normally by the council chaplain and the
host chapter chaplain and should be planned for approximately 45
minutes. The names of the deceased should not be read because of the
time required. (e.g. the time required to read the names of 300
members/spouses--a normal number of council deaths each year--is
approximately 75 minutes.) The dress will be the attire worn at the All
Hands Breakfast in order to avoid excessive dress changes throughout the
day..
(4)
Seminars: The convention usually includes two seminars, depending upon
time available, the purpose of which is to present information of
interest to individuals and assistance with chapter/club operations and
activities. Convention chairpersons should vary the subject matter from
one convention to the next in order to hold the attention of the
attendees. The MOAA staff and members of Florida council who are MOAA
Board of Directors are sources available to make presentations on
chapter affairs, legislative issues, personal affairs, etc. The seminars
are usually held on Day 2.
The convention chairperson may want to consider a commercial
presentation (such as an investment seminar) and charge a fee to the
presenter. One convention chairperson provided scheduled time for a 1
hour presentation, space for a display, and a full page ad in the
souvenir booklet in return for the presenter paying the printing costs
for the souvenir booklet (approximately $2200). .
(5) Military Ball: The ball, held on Day 2, is the highlight of the
convention. Mess dress and other dress uniforms are encouraged but
dinner jackets and dark suits are acceptable. Non-military ladies wear
cocktail attire. The program includes installation of council officers,
awards (but see “Awards," this section), dancing, and a speech by a
prominent individual (e.g. senior military officer, Congressman,
President or Chairman of the Board of MOAA).
(6) Chapter Presidents Meeting (if scheduled): This meeting should be
held sometime before the business meeting. It is to be attended by the
chapter/club presidents, the council vice president, and council board
members. MOAA National staff members and other visitors attending
should be invited. Other chapter members may attend if desired. It is
a shortened version (45-60 minutes) of the annual presidents meeting.
This meeting is an opportunity to address subjects of mutual interest.
Although there is to be an agenda and the meeting will be conducted by
the council president it is not an official meeting in that any motion
passed by the assembly is not binding but rather will be forwarded to
the Council Board for consideration.
(7) Business Meeting: As required by the bylaws the responsibility for
conducting the business
meeting rests with the council president, assisted by the council board.
The convention chairperson will assist with the preparations for the
meeting also.
The council president will provide an agenda for the business meeting, a
list of the parliamentary rules that
will apply to the meeting, and the name of the meeting parliamentarian
to the convention chairman. The chairman will publish this information
in the convention souvenir booklet. The meeting will be conducted in
accordance with the council bylaws and as decided by the president.
The chairperson will arrange the meeting room as directed by the
president. The normal arrangements include the following:
1) A rectangular table in the front of the room with a rostrum,
microphone, and chairs for the president, vice president, secretary,
treasurer, and parliamentarian.
2) Chairs arranged in rows for 150 attendees.
3) Six signs placed throughout the room to indicate the seating for each
council area.
4) A microphone on a stand in the aisle that divides the room.
5) Sound system to support items 1 and 4, above.
6) Placement of the flags of the United States, MOAA, and the seven
uniformed services that are represented in MOAA.
(8) Optional Activities: These may include a golf and tennis outings
(both held on Day 1), special women's activities (held on Day 2), trips
and tours (held on Day 1 and 2), and a luncheon in conjunction with the
planned seminars (held on Day 2)
FLAGS:
The flags listed below are to be displayed at the All Hands Breakfast,
the Memorial Service (if space permits), the Business Meeting, and the
Military Ball. The order of precedence for the flags as directed by DoD
protocol (starting at the audience’s left): (1) American, (2) U.S. Army,
(3) U.S. Marine Corps, (4) U.S. Navy, (5) U.S. Air Force, (6) U.S. Coast
Guard, (7) U.S Public Health Service,
and (8) National Oceanic and Atmospheric Administration (NOAA). Other
flags that may be displayed,
in the order of precedence following the NOAA flag, are the flag of the
state where the convention is being held, the governor's flag for that
state, the MOAA national flag, and the MOAA chapter/club flag of the
host chapter or club.
REGISTRATION PACKETS:
The host chapter will prepare the registration packets which should
include the convention registration form, the convention schedule,
information on activities and the local area, and dress requirements,
(Past convention chairpersons have said that the two questions asked
most before the convention concern the schedule and what to wear.)
Registration packets should be sent to all potential attendees. The
normal list of people include council board members, council past
presidents, chapter/club presidents (ten packets to each),
attendees at the past two or three council conventions, and presidents
of Georgia, Alabama, and North Carolina councils of chapters (ten
packets to each).
REGISTRATION FEES:
These fees provide funds that are needed to conduct the convention and
that can’t be realized by charging for any specific event or activity.
They include costs for printing, mailing, registration, name tags,
administration, meals for guests and color bearers, the memorial
service, the business meeting, and other miscellaneous items. All
attendees should share in these expenses although a “one event
surcharge" may be considered for attendees who participate in only a
single event. e.g. the registration fee may be $35 and a one-event
surcharge may be $10. Because there are costs associated with the
business meeting all delegates must be registered or pay a one
event-surcharge. .
NOTE: In order to avoid confusion a statement such as this should be
placed on the registration form: “Unless noted otherwise all convention
activities are open to spouses of MOAA members.“
NAME TAGS:
Name tags are necessary to help attendees communicate and socialize. A
lavaliere-style tag is popular because it doesn't make holes in clothes,
can be worn with all types of clothing and materials, and is accepted by
both men and women. Recent conventions have used a plastic envelope to
hold a card with the desired information in front and a small schedule
in the back. The tag should include a person's name, military rank and
service, chapter/club, and MOAA office (including
council position, if applicable). Indicating on the name tag who is a
delegate is discouraged because it serves no purpose and detracts from
being able to see a person’s name readily. The names on the tags should
be large enough to be read easily.
SOUVENIR BOOKLET:
This booklet is a convention keepsake and a convention information
provider. It should include convention information, a convention
agenda, mini-biographies of speakers,
information about the host chapter/club and local area, the business
meeting agenda, and advertisements from chapters/clubs, merchants, and
organizations. The sale of advertisements in the booklet is a necessary
and important part of the convention because the revenue from these ads
is used to publish the booklet, defray convention expenses, and to
provide the primary source of funds for council operations and
projects.
The host chapter should have two advertising rates: one for commercial
firms (e.g. banks, insurance companies) and a lower rate for MOAA
organizations (MOAA National, Florida and other state councils, and
chapters). Typical rates have been $295 for a full page commercial ad
and $195 for a full page MOAA organizations ad.
BARS:
All bars must be no-host, pay-as you-go, although the chairperson can
expect to be charged for the bartenders and cashiers. This policy does
not preclude accepting a party paid for by a group presenting a seminar
or some other similar cocktail party. Rather, it is meant to avoid
using convention or council funds to pay for alcoholic drinks.
EXHIBITORS/VENDORS
: If space permits convention planners are encouraged to solicit venders
and exhibiters. This adds color to the convention and gives
conventioneers something to do and
another place to mingle with their friends. A fee should be charged for
this space. This fee may be in the form of providing space for a
special price if the vender purchases a full page ad in the Souvenir
Booklet.
AWARDS:
The following chapter/club awards are to be presented at the
convention: (NOTE:
the host-chapter/club is not eligible for convention attendance awards.)
"Best Gain in Membership, Numbers, 20XX" (Previous calendar year)
"Best Gain in Membership, Percentage, 20XX" (Previous calendar year)
"Most Number of Convention Attendees, 20XX" (NOTE: All registrants with
the chapter/club are to be counted)
"Best Percentage of Convention Attendees, 20XX" (NOTE: All registrants
with the chapter/club are to be counted)
Because of the time required awards for scheduled golf and tennis
outings should be given at the events
FREE TIME:
Time to enjoy area activities and golf and tennis outings should be
scheduled for Day 1 before the President’s Reception. Wives‘ activities
may be scheduled for Day 2 as time permits.
AFTER-ACTION REPORT:
Approximately 60 days following the convention the chairperson will
prepare and distribute the convention after-action report to the
council president (five copies), and one copy each to the council vice
president, the convention coordinator, the host chapter/club's AVP, and
each designated host chapter/club convention chairperson.
The purposes of the report are to provide a financial accounting of the
convention, to provide a summary of the convention, and to provide
assistance to future chairpersons. The report must include descriptions
of convention activities, a financial report, sample convention
materials (registration forms, agendas, etc.), attendance information,
lessons learned, problems encountered and recommendations for future
conventions.
F. DIVISION OF RESPONSIBILITIES
FLORIDA COUNCIL OF CHAPTERS PRESIDENT'S RESPONSIBILITIES:
1. Along with the Board of Directors approve the host chapter/club’s
convention application request, including the chairperson nomination, by
the host chapter/club.
2. Provide initial guidance to the convention chairperson at the
planning meeting held 15-18 months prior to the convention. (See
Section E, OPERATIONS, Convention Planning.)
3. Approve the convention agenda, program, speakers, registration form,
activities' prices, and convention budget, etc.
4. Send invitations to convention distinguished guests.
5. Appoint a responsible individual to audit the convention's financial
report.
6. Preside at all official functions of the convention.
HOST CHAPTER RESPONSIBILITIES:
1. Propose the name of the convention chairperson to the council
president.
2 Propose the location and convention facility (hotel/resort/cruise
ship, etc.).
3. Prepare a tentative agenda and budget for approval by the council
president.
4. Make the arrangements for convention activities, speakers,
presentations, entertainment, seminars, tours, ceremonies, optional
events, sound systems, etc.
5. Establish necessary leadership and committees to plan and conduct
the convention.
6. Prepare all convention paraphernalia, including registration
materials, memorial service
program, hand/pocket schedules, etc.
7. Mail registration packets to potential attendees.
8. Prepare and publish a souvenir booklet.
9. Provide a convention registration table to distribute tickets and
information.
10. Establish a common area/room for convention attendees to meet and
for exhibiters’ displays. If space permits and the cost isn’t excessive
light refreshments (coffee, tea, water, cookies, etc.) should be
available. This should be funded as a convention expense.
11. Provide initial and continuing information to generate convention
interest and attendance to the council newsletter editor, the
Webmaster, chapter/club newsletter editors, and local news media.
G. FINANCES
POLICY:
The host chapter/club will endeavor to offer a high quality convention
experience that will attract the most possible attendees. The convention
chairperson should attempt to secure the best available prices for
accommodations, meals, and activities, etc. without compromising
quality. The convention must be planned to be self-supporting. Each
activity should be priced to pay for itself except when this is
unreasonable or not feasible, e.g. the memorial service or the opening
breakfast that requires paying for the breakfasts of the honor guard. In
these cases funds from the registration fees, revenues from ad. sales in
the souvenir booklet, and surpluses from other functions may be used.
FUNDS SURPLUS:
Because the convention is the major source of revenue for council
operations and because host chapters/clubs will incur expenses that can
not be categorized but for which they should receive compensation (e.g.
personal transportation, meals, etc.) chairpersons must plan on a funds
surplus of at least $5000. This should not be paid by attendees'
participation in activities, but from other revenue sources. e.g.
souvenir booklet advertisements, souvenir sales, fees from commercial
seminars, venders booths, cruise ship comp. berths. Surplus funds will
be split between the council
and the host chapter/club: 55 percent to the host chapter/club and 45
percent to the council..
FINANCIAL LOSS:
It is expected that the convention chairperson will exercise sound
financial planning, that the council president and convention
coordinator will monitor this planning, and that these individuals will
coordinate continually throughout the convention planning. Based upon
these expectations the council will assume any financial loss.
OPERATING FUNDS ("SEED MONEY") The council treasurer will provide $5000 to the host
chapter/club for operating expenses so that chapter/club funds do not
have to be expended. This money is a no-interest-loan that must normally
be repaid within 60 days following the convention. It will be available
to the host chapter normally 10-12 months before the convention or as
required, i.e. when this loan has been repaid by the previous year's
convention host chapter/club. The amount may be greater for
extraordinary expenditures such as hotel or cruise ship deposits.
FUNDS MANAGEMENT AND ACCOUNTABILITY: The host chapter/club will establish a convention checking
account separate from its normal chapter account(s), and will appoint a
convention treasurer to manage this account. The council president will
appoint a person to review this account following receipt of the
convention financial statement.
FINANCIAL STATEMENT:
Following the convention the chairperson will prepare a financial
statement as part of the After Action Report. This statement will
include the number of registrants, the number of meals served at each
event, the number of attendees at activities, the souvenir booklet
advertising revenues and publishing costs, and other revenues received
and costs incurred. It will also list the surplus funds and the division
of these funds (i.e. 55 percent to the host chapter/45 percent to the
council). An example of a financial statement is in the Attachments.
COUNCIL CONVENTION EXPENSES: Expenses incurred by the council president or other board
members in support of the convention (e.g. travel and telephone
expenses) will be paid from the Council Convention Account. Expenses
that are incurred as an integral part of the convention (e.g.
business meeting administration and refreshment costs) will be paid as
part of the convention costs.
FLAGS ACCOUNTABILITY:
The American flag, flags of the seven uniformed services from which
MOAA draws its members, and certain specified convention equipment shall
be passed annually from
the current year's convention committee to that of the year to follow.
The chairperson of the current year's committee or his/her designated
representative shall be responsible to assist the chairperson or his/her
designated representative of the following year's convention committee
in performing an inventory and inspecting these flags, along with their
bases and covers, and other specified equipment at the conclusion of the
current year's convention. The chairperson of the following years'
committee or his/her designated representative shall be responsible for
transporting the flags from the current year's site, storing them in the
geographical area of the following year's site, and maintaining
accountability during the period of possession. The acquiring committee
chairperson or designated representative shall sign an inventory receipt
for the transfer of equipment. Should the flags, flag accessories, or
other signed for equipment be damaged, lost or destroyed, the
accountable chairperson shall have such flags, flag accessories, and/or
equipment replaced or repaired using that host chapter/club convention
account. The current year's and the following year's committee
chairpersons shall report the results of these actions and submit a copy
of the inventory receipt to the council president.
H. KEY DATES AND MEETINGS
The dates, meetings, and activities listed below are meant as guidance
based upon lessons-learned from previous conventions and are not meant
to hinder initiative. Circumstances may require deviations from the
list. Dates should be considered “not-later-than dates” for planning
purposes and are indicated as "-" before the convention and “+" after
the convention.
-18-24 Months: President of interested host chapter submits verbal or
written informal bid along with hotel/resort proposal to council
president to host convention. If bid appears to be satisfactory Council
president, vice president, and convention coordinator meet with
convention chapter president and proposed chairperson to tour convention
hotel/resort and discuss preliminary convention plans, policies, etc.
-12-18 Months: (30 days before convention board meeting) Council
president receives bid (15 copies) to host convention.
-12-18 Months: (Convention board meeting) Council board selects host
chapter/club. Announcement of host chapter/club is made to convention
attendees, placed in the Council Communiqué, and placed
on the council web site. Assuming that the contract is satisfactory as
soon after this meeting as is possible the council president will
authorize the host chapter/club president or convention chairperson to
sign the contract.
--12-18 Months: Convention chairperson should organize the convention
committee and begin initial planning.
-12 Months: Convention Chairperson meets with council president and
Convention Coordinator to discuss and approve convention plans.
-9 Months (In conjunction with Fall Board Meeting): Convention
chairperson presents proposed plans for agenda, registration, speakers,
meetings, costs, budget, entertainment, etc. to Board.. Council
president gives final approval of convention agenda, programs,
registration, activities, speakers, entertainment, etc. NOTE: This is a
NLT date; earlier approval is recommended. It is assumed that a
publicity program should have been in progress since awarding of the
host responsibility but it is at this time that an intense campaign must
begin.
-6 Months Convention chairperson mails registration packets to
potential attendees. (Depending upon when the convention is to be held
and the type of convention. e.g. cruise conventions may be mailed a year
in advance)
-60-90 Days (or as specified in contract): In coordination with council
president and convention coordinator the convention chair will meet with
convention hotel/resort and if necessary adjust number of reservations
promised.
-30-60 Days: Council president, vice president, and convention
coordinator visit convention site and meet with chairperson to finalize
any last-minute details. NOTE: During the last 60 days prior to the
convention the entire council board should provide whatever assistance
is required to support the convention.
-1 Day: Council president arrives at convention site to meet with
chairperson, review convention agenda, programs, etc and discuss any
last minute items. .
+ 30 Days: Convention chairperson meets with his/her committee to
discuss convention and to prepare After-Action Report.
+60 Days: After Action Report due. Chairperson should send copies to the
council members designated in Section E, OPERATIONS, AFTER ACTION REPORT
paragraph.
I. CONVENTIONS AT SEA
A cruise ship convention (convention at sea) offers a break from the
normal hotel/resort convention. It can have most of the normal
convention activities (maybe in a modified form) plus all of the
activities
of a cruise. But the host chapter will have to be imaginative and
flexible because of the ship‘s schedule and the configuration of the
ship itself. Below is a list of the numerous differences and
nuances of a convention at sea.
. By far the best part of a cruise convention is that there are so many
planned activities.
. On the other hand, these activities may make it difficult or maybe
even impossible to plan for certain normal convention events.
. Because the cruise has so many planned activities the convention
committee doesn’t have to be as large as is required for a hotel/resort
convention.
. This convention will attract people who may not have attended a
Florida Council hotel/resort convention. It may also offer attendees
the opportunity to bring children and/or grandchildren for a family
vacation. .
. The ship has its own schedule that probably can’t be changed.
. Port calls are firm.
. A room or even space may not be available when it is desired.
. Except for the ship’s theater there may not be row-seats for meetings,
the memorial service, seminars, etc.
. Lounges offer comfortable meeting facilities--but the chairs, couches,
and tables are bolted to the floor and many seats don’t face the
speaker’s area.
. The ship’s PA system is used on a nearly continuous basis and often
interferes with convention activities, e.g. during two of the council’s
conventions at sea the ship’s entertainment director made numerous
announcements that interrupted the memorial services.
. At times all of the ship’s meeting facilities may be in use.
. Unless the convention has enough attendees to fill a dining room
(approximately 400-500 conventioneers, depending upon the ship’s
passenger capacity) the convention won’t have a dining room to itself.
This will most likely prevent the scheduling of any dinner activities.
Even if the council has exclusive use of a dining room the time allowed
for dinner and any activities will be limited to approximately an hour
and a half.
. Whereas a hotel or resort will give comp. rooms based upon a certain
number of room-nights occupied by conventioneers the cruise line will
give comp. Cruises, based upon the number of bookings. (See below for
a discussion on this.)
. Convention planners must keep in mind continually that convention
attendees will want to attend appealing scheduled ship’s activities and
might ignore council events to do so. (In the 1996 convention at sea
the only attendees at the post dinner council party were the convention
committee and the newly elected council officers because the ship’s
nightly entertainment was taking place at the same time.)
Florida Council has held three successful conventions at sea (196, 2001,
2004, and 2007)
GENERAL COMMENTS:
Travel Agent:
Unlike a hotel/resort convention the chairperson may not deal directly
with the cruise line but rather must go through the agent who will
arrange a tour of the ship for you, keep records, make the actual
reservations with the cruise line, receive the comp. cash disbursements,
resolve problems, and many other tasks. In order to have on-board
assistance you may want to offer the agent a comp. cruise with your
convention. Some agencies (e.g. MOAA Travel) require this.
Ship and Cruise Line Selection: Not all cruise ships and cruise lines
are alike. Some ships are too small to have adequate space for meetings
and to offer the variety of activities that convention attendees
desire. Some are so large that serving a 300+ convention is not
uppermost in the minds of the cruise line. The answer lies in the
convention committee and the council president and vice president, and
their spouses checking the ship before signing a contract or making a
deposit. Bringing a checklist of what you are looking for as well as a
tentative convention schedule will help accomplish a through check.
Comp. Cruises:
The standard plan is 1 comp. cruise for every 15 reservations (called
berths in the cruise line business). The price of a comp is the
average booked reservation as determined following the cruise. (For
estimating purposes you may want to use an average cost of a cruise.)
For an average Florida Council cruise convention of 300 people this
would be 20 comps multiplied by an average cost of $400/cruise this
would provide $8000. (This example hasn’t considered the Florida
Council policy of paying the hotel/resort/cruise costs for the council
president, the convention chairperson, and their spouses. Nor has it
considered any incentives that you may want to incorporate.) The comp.
funds will not be made available to you until approximately six weeks
after the sailing.
Registration:
Cruises are major vacations for most people so cruise lines book far in
advance of a sailing and so must your group. You should start taking
reservations approximately a year in advance (e.g. at the previous
year‘s convention). On the other hand, you must overcome the fact that
many of your potential conventioneers are accustomed to making their
convention reservations 60-90 days before the convention. Experience
has shown that incentives such as a drawing open to everyone
who books the cruise by an early deadline (four or five months in
advance) work very well. However
because of the normal timing of the convention this incentive could
encounter the distractions of the holiday season so a pre-holiday early
booking date should be established.
Registration Forms:
Cruise ships and travel agencies have registration forms that serve
their purposes but are not adequate for our conventions. Information
such as the chapter name, chapter office, military rank, seating
desires, and convention shirt must also be obtained. One way to do this
is to add the requirements to the travel agency‘s form but space will
probably preclude this. A separate convention form is better. If the
travel agency is near your chapter area you should have all forms sent
to the travel agency and then make periodic trips to the agency to get
the convention forms, otherwise you should have the attendees send the
convention forms separately to the host chapter‘s PO box.
Security vs. Goodie Bags!: As can be expected, security is a major consideration for cruise
lines, ports, and ships since 9/11. This is understandable but in
practice it can be exasperating because there are many security agencies
with many requirements. The 2004 convention committee had to
work with three different security agencies (Homeland Security, Holland
America Security, and Port Canaveral Security) in trying to get their
convention goodie bags aboard the ship. Without going into excessive
details their experiences caused them to recommend that rather than
trying to give out the bags and name tags to people before they board
the ship as was done in 2001 arrange to have the bags brought aboard and
given to conventioneers after boarding.
Dinner Seating:
If you have a dedicated, exclusive dining room/dining time or even if
you just want to
be sure that conventioneers sit with their convention friends you should
ask to do the seating chart yourself. (Because it isn’t possible to
talk directly with a cruise line you will have to make this request--and
any other--through the travel agency.)
Seminars:
Space is available but the timing will have to be worked around the
ship’s schedule.
Receptions:
As part of the incentive to get your business the cruise line normally
offers you a free conventioneers’ cocktail party. This is in addition
to the Captain’s Reception that is for all passengers. If this is not
offered when you receive the contract ask for the party before you sign
the contract. (If your travel agent is the expert that you desire this
will already be in the contract.)
Dress:
“What do I wear?“ is the Number One question asked. One reason is
because military people are accustomed to being told what to wear but
the other more important reason is that after boarding it‘s too late to
learn that a coat is desired at a particular dinner. You should provide
specific guidance in your registration packet.
Speakers:
If you invite a Government official, celebrity, politician, etc. you
will have to pay his/her expenses and someone will have to host this
individual. If you invite a MOAA staff person or
Board of Directors (BOD) member, including the president and Chairman of
the BOD, MOAA will pay all of his/her expenses and except for normal
courtesies no hosting will be required.
J. ORGANIZATION
The responsibility of hosting a two day convention with a budget of
$50,000-$75,000 (excluding hotel reservations), attended by 250-300
people from throughout the entire state is a major undertaking for a
MOAA chapter or club. To accomplish this task requires a committee
organization that will support such an endeavor.
LEADERSHIP:
The normal leadership for a convention is to have one chairperson
although a couple of times a chapter has had a chairperson and an
honorary chairperson. The chairperson was to
provide the actual convention leadership and the honorary chairperson
was to provide prestige to the chapter‘s hosting and generate convention
enthusiasm within the host chapter. This may seem to be a harmless
arrangement but in practice it hasn’t been workable and was often
dysfunctional. The primary reason was that the honorary chair had more
approval authority than was expected by the council president or maybe
even the actual chairperson. The net effect was a cumbersome operation
whereby relatively simple decisions were often delayed unnecessarily
awaiting approval from the honorary chair. If a host chapter decides to
grant special recognition to a chapter member, the invitation must
exclude decision-making authority by the person being recognized. As
the executive agent for the council board the council president must
have one person to whom he/she contacts for answers and this person must
be able to make decisions without talking to another convention
chairperson. This does not preclude the normal desire or requirement
for the chairperson to need to discuss certain issues with the
convention committee.
CONVENTION COMMITTEE:
For some convention chairpersons the organization of the committee has
been a large group of workers and sub-committees with chairpersons for
these groups. For other chairpersons a small tightly-knit group of
individuals was the answer. For all practical purposes this is a nearly
one-person operation. All of Florida Council's conventions were
successful in that the attendance was relatively good and attendees have
always left the convention feeling that they had an enjoyable and
worthwhile experience. Based upon this we can conclude that many
managerial styles and types of organizations are appropriate for our
conventions. To assist the chairperson in determining how to organize
for the convention the two most popular organizations are discussed
below. The comments are based upon convention after-action reports and
discussions with various chairmen.
Large Committee with Sub Committees: This typical committee has a chairperson a vice chairperson, a
treasurer, and various sub-committee chairpersons. This group
constitutes the Executive Committee. The sub-committees might be
determined by tasks, functions, events, or whatever is desired. A usual
type of sub-committee organization is to have a vice chairperson for
each of the following areas: Registrations, Publicity, Souvenir Booklet,
Hospitality Room, Memorial Service, one for each event (All Hands
Breakfast, Military Ball, etc.), Women's Luncheon and Activities,
Tickets, Tours and trips, each athletic event, and any other tasks or
events.
The advantages of this type of organization include the following: the
responsibility for activities is
shared; more ideas will be generated than if one person or just a few
persons tried to perform everything; more attention will be applied to
details; group meetings promote discussion and criticism; more
chapter/club members and spouses will be involved and thus insuring more
excitement and interest throughout the organization; increased
chapter/club attendance at the convention; and less of a burden on one
person.
The disadvantages of this large organization include the following: it
requires more meetings,
discussions, coordination and time than other organizational styles; to
some chairpersons it is cumbersome; it is not the authoritative
style that many military leaders enjoy and are accustomed to
using; not all chapter/clubs have enough willing workers to support this
type of organization; and it is not as fast to respond as a
single-person style.
Chairperson with a Small Committee:
In this type of an organization the chairperson performs most of
the planning, arranging and other pre-convention activities
himself/herself, assisted by a small group (three to five others). When
the convention begins the group expands to include responsible
individuals for various tasks such as registrations, decorations,
tickets, and some of the events. The individuals are assisted by other
chapter/club members and spouses.
The advantages of this type of organization include the following: it is
less cumbersome it is faster to respond; it requires less meeting and
coordinating time; a small group is more manageable than a large group;
it can be supported by most chapters/clubs; and it is a style that is
familiar to and liked by many military officers.
The disadvantages of this type of organization include the following: it
places most of the burden on
one person; it lacks the large-group's built-in feature of receiving
more ideas; details may be over-
looked when so few people are involved; it lacks a built-in mechanism
for discussion and criticism;
and it does not have the advantages of large-scale, actual involvement
by the chapter/club.
Which Type Committee to Use?
This decision can be made only by the chairperson. MOAA is an
organization of experienced leaders and managers who know what their
personal leadership styles are and what has been effective for them in
the past. The chairperson must be comfortable with the organization and
feel that he/she can use it not only to plan and arrange the convention
but to respond to problems and situations that occur during the
convention itself.
K. CONCLUSION
As was stated at the beginning, the purpose of the Convention Manual is
to help chairpersons to conduct efficient, meaningful, and enjoyable
conventions. While some specific requirements were
presented much of the information was meant to provide ideas and
challenges for chairpersons to be
innovative and imaginative in their planning. In some cases what was
done at past conventions will be
only the starting point to try something new and different. It is
assumed that this booklet will be revised periodically using the
recommendations and ideas of convention chairpersons and council
presidents on how to make Florida Council's convention continue to be
the best in MOAA. The manual was meant to be used along with available
convention after action reports. Advice from someone who has done what
you’re about to do can be invaluable by telling you what went well and
what didn’t go so well!
ATTENDANCE & FINANCIAL STATEMENT
Convention Attendance & Financial Comparisons
YEAR HOST ATTENDANCE SOUVENIR BOOKLET
CONVENTION
CHAP. AD. REVENUE
PUBLISH. COST SURPLUS (LOSS)
1978 PLM BCH 160 UKN
UKN ($514)
1979 TALL 164 UKN
UKN ($663)
1980 KOS 205 UKN
UKN $873
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